Our youth leaders and staff are proud to participate in a national program with the NAACP to get out the vote.
Last Friday, the NAACP launched the Power of 5 – Community Voter Outreach Program – a no-contact canvassing and literature drop program that raised awareness of key dates and shared information on voting that was part of the first-ever National Black Voter Day on September 18, 2020 and National Voter Registration Day on September 22, 2020.
The Power of 5 program ran across 15 cities in 13 states (Birmingham, AL, Washington, DC, Fort Lauderdale, FL, Orlando, FL, Statesboro, GA, Baltimore, MD, Detroit, MI, Las Vegas, NV, Greensboro, NC, Cleveland, OH, Monroeville, PA, Columbia, SC, Houston, TX, Hampton, VA, and Milwaukee, WI). Through the 5-day field program, NAACP volunteers distributed over 25,000 pieces informational literature on voting in public areas such as shopping centers and neighborhoods that have high concentrations of Black residents. The literature featured important information on voter registration, key dates, the 2020 census deadline, and the volunteer program for the NAACP’s Black Voices Change Lives campaign.
To date, the NAACP program has resulted in:
-180K Volunteers Recruited – NAACP Members and Allies
-200K Plus “Early” Phone Calls to Black Voters Across the 12 states
-Over 5 Million “Early” SMS/Texts Sent to Black Voters Across the 12 states
-200K Direct Mail Pieces Sent to Black Voters Across the 12 states
-Voter Engagement Radio Ads – Across 10 States
-Voter Engagement Digital Ads – Florida, Michigan, and Pennsylvania
-Over 18,000 volunteers registered for trainings happening on 9.26.2020 and 9.27.2020